Betsy Linnell ~ Founder & Managing Director
Betsy is a senior level marketer with 20 (ish) years experience. Prior to operating her own business, Betsy Linnell held the positions of Manager, Brand and Destination Marketing and Marketing Manager for Whistler Blackcomb, the leading ski resort in North America. Her responsibilities included brand management, marketing strategy, advertising and collateral development, research, direct marketing, photography and marketing services. Betsy is a graduate of Bishop’s University in Sherbrooke, Quebec with a BA in Business Administration with a focus on marketing and human resources. She has completed numerous professional development programs including The Essentials of Management Consulting with the Canadian Association of Management Consultants, and the Certificate of Internet Marketing at the University of British Columbia.
Brigit Sirota-Goldammer ~ Graphic Designer
Brigit got her start at the Georgia Straight newspaper in Vancouver where she worked her way up from Production Manager to Editorial Designer and finally Art Director. Expanding her horizons with a move to the Sea to Sky Corridor she worked at Origin Design and Communications for 9 years as Senior Designer and Art Director. Brigit’s talents were put to good use for clients such as Tourism Whistler and Whistler Blackcomb. She also worked on a wide range of projects including real estate development, First Nations tourism, actions sports, retail, luxury brands, sport and destination tourism, social media marketing and much more. In 2010, Brigit brought that experience and knowledge to a new market with the launch of her own company, Niche Market Design based in Pemberton, BC.
Tammy Renard ~ Marketing Services Coordinator
Tammy is a super-administrator. Starting out as Human Resources Rep for BC Hydro, she took this experience to Whistler and managed the RE/MAX of Whistler office for over 8 years, followed by work as a licensed Real Estate Assistant for several top agents. Her work in the real estate industry enhanced Tammy’s natural talent for project management and creative thinking. She now puts these skills to work on behalf of our clients managing projects and ensuring that all jobs flow efficiently and are delivered on time.
At B-Line Marketing Management, we develop marketing strategies that are specific to each client. Recognizing each client’s unique needs, we’ve developed an extensive associate network of professionals that allows us to hand-pick the right resource for each job. Our clients get cost effective access to senior level expertise – specific to their needs.